Tuesday, July 21, 2009

Chandigarh - Indian Fashion Hub

Chandigarh has emerged as an important fashion destination from market as well as promising designers' perspective.Fashion has taken center stage in the region following the setting up of several fashion technology institutes like NIIFT, IIFT and IIFD in and around Chandigarh. These institutes provide talented young designers an opportunity to make their mark in the rapidly growing industry.

Fashion

Apparel industry leaders, renowned fashion designers and marketing gurus were all there to pick best out the best designer. There is great enthusiasm in the industry despite the global meltdown.
Punjabis are becoming more fashion conscious. And, the NRI influence has played a major part in triggering this off.

Budding designers are now keep in mind the desires and aspirations of their well-heeled customers in Punjab and across India. From ethnic to contemporary, there is tremendous scope to explore.
Chandigarh has improved a lot in terms of fashion. The young designers who are coming from Chandigarh are simply amazing, the kind of collection that they have got.

They are becoming better year after year, so talent in Chandigarh is growing and its world class. I feel that its high time that Chandigarh's designers should be a part of India Fashion Week.A Chandigarh Fashion Week showcasing the collection only by Chandigarh and Punjab designers," said Kaushik Ghosh, Fashion Choreographer.

The upcoming Fashion Technology Park in Mohali displays the rapidly expanding global fashion market.The boom necessitates a streamlined and synergized organization of talent and resources in the Fashion and Lifestyle sectors. The Indian fashion industry is in the process of building future brands. And Punjab's contribution in this direction is creditable.

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