Louis Vuitton and the Future Group had a fashionable tie-up with premium leather goods company Hidesign, and is in talks with Indian fashion designer Rohit Bal and Italian luxury brand Braccialini now for creating a product line of bags.
The brand is looking at partnerships for sustained growth. While refusing to divulge details, the company officials informed that serious talks are on with both.
"Braccialini as a brand has a strong India influence in their designs. We wanted to bring something which had a specific India strategy in place and also which suited the market in terms of the pricing," he said.
The Italian luxury brand is known for its handbags and fashion accessories.
The tie up with designer Rohit Bal is also in the pipeline.
Incube Fashion, headed by Sumeet Nair, is working in collaboration with the Rs 100 crore Hidesign to develop an association with Rohit Bal for a new product line.
Hidesign has a presence in 19 international markets and in 48 stores in India. It will be adding a dozen more stores in the Indian market this year as well as opening one in Hanoi in Vietnam.
The brand had a growth rate of 30% in the Indian market the previous year but it faced recession related problems in other countries. The brand has made a niche in the leather accessories market for men and women.
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The brand is looking at partnerships for sustained growth. While refusing to divulge details, the company officials informed that serious talks are on with both.
"Braccialini as a brand has a strong India influence in their designs. We wanted to bring something which had a specific India strategy in place and also which suited the market in terms of the pricing," he said.
The Italian luxury brand is known for its handbags and fashion accessories.
The tie up with designer Rohit Bal is also in the pipeline.
Incube Fashion, headed by Sumeet Nair, is working in collaboration with the Rs 100 crore Hidesign to develop an association with Rohit Bal for a new product line.
Hidesign has a presence in 19 international markets and in 48 stores in India. It will be adding a dozen more stores in the Indian market this year as well as opening one in Hanoi in Vietnam.
The brand had a growth rate of 30% in the Indian market the previous year but it faced recession related problems in other countries. The brand has made a niche in the leather accessories market for men and women.
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